37signals vs Customer IO

37signals (HEY! It's in Basecamp!) and Customer IO both appear on the Smoower Developer Ecosystem Index.

37signals (rank #122) holds a narrow lead over Customer IO (rank #165) on the overall Smoower ecosystem score (54 vs 51). The gap of 3 points reflects composite signals across code, docs, community and reach.

On code quality (the state of repositories, tests, releases and polish), 37signals is slightly ahead of Customer IO. On education (docs, guides and learning material for developers), Customer IO is clearly ahead of 37signals. On community (issue response, PR reviews and discussion health), 37signals is ahead of Customer IO. On reach (how visible the ecosystem is beyond its own repos), 37signals is ahead of Customer IO. On momentum (release cadence and how fast the ecosystem moves), 37signals is slightly ahead of Customer IO.

37signals carries 113,857 GitHub stars across 236 public repos, with 48 repositories active in the last 90 days and 298 external contributors on record. Customer IO shows 684 stars across 107 public repos, 42 active in the last 90 days and 26 external contributors. The star gap on its own does not decide the comparison, but 37signals's footprint is roughly 166.5x larger, which usually shows up in downstream signals like inbound issues and third party integrations.

37signals is the stronger read for anyone weighting community. Customer IO looks better where education is the deciding factor. The table below breaks the scores down pillar by pillar; the linked profiles cover the underlying repos, docs and community signals in full.