HubSpot vs Plausible Analytics

HubSpot and Plausible Analytics (Simple, open source, lightweight (< 1 KB) and privacy-friendly alternative to Google Analytics.) both appear on the Smoower Developer Ecosystem Index.

HubSpot (rank #93) holds a modest lead over Plausible Analytics (rank #338) on the overall Smoower ecosystem score (56 vs 43). The gap of 13 points reflects composite signals across code, docs, community and reach.

On code quality (the state of repositories, tests, releases and polish), Plausible Analytics is slightly ahead of HubSpot. On education (docs, guides and learning material for developers), Plausible Analytics is ahead of HubSpot. On community (issue response, PR reviews and discussion health), Plausible Analytics is clearly ahead of HubSpot. On reach (how visible the ecosystem is beyond its own repos), HubSpot is clearly ahead of Plausible Analytics. On momentum (release cadence and how fast the ecosystem moves), HubSpot is ahead of Plausible Analytics.

HubSpot carries 53,481 GitHub stars across 381 public repos, with 35 repositories active in the last 90 days and 4 external contributors on record. Plausible Analytics shows 31,145 stars across 21 public repos, 7 active in the last 90 days and 23 external contributors.

HubSpot is the stronger read for anyone weighting reach. Plausible Analytics looks better where community is the deciding factor. The table below breaks the scores down pillar by pillar; the linked profiles cover the underlying repos, docs and community signals in full.