HubSpot vs Zulip

HubSpot and Zulip (Organized team chat) both appear on the Smoower Developer Ecosystem Index.

HubSpot (rank #93) holds a modest lead over Zulip (rank #536) on the overall Smoower ecosystem score (56 vs 36). The gap of 20 points reflects composite signals across code, docs, community and reach.

On code quality (the state of repositories, tests, releases and polish), Zulip is ahead of HubSpot. On education (docs, guides and learning material for developers), HubSpot is slightly ahead of Zulip. On community (issue response, PR reviews and discussion health), Zulip is ahead of HubSpot. On reach (how visible the ecosystem is beyond its own repos), HubSpot is clearly ahead of Zulip. On momentum (release cadence and how fast the ecosystem moves), HubSpot is ahead of Zulip.

HubSpot carries 53,481 GitHub stars across 381 public repos, with 35 repositories active in the last 90 days and 4 external contributors on record. Zulip shows 32,299 stars across 67 public repos, 9 active in the last 90 days and 76 external contributors.

HubSpot is the stronger read for anyone weighting reach. Zulip looks better where community is the deciding factor. The table below breaks the scores down pillar by pillar; the linked profiles cover the underlying repos, docs and community signals in full.