Iterable vs Yoast

Iterable and Yoast (This is where the Yoast.com team shares its public code: from our WordPress plugins to other small projects.) both appear on the Smoower Developer Ecosystem Index.

Yoast (rank #209) holds a narrow lead over Iterable (rank #317) on the overall Smoower ecosystem score (49 vs 44). The gap of 5 points reflects composite signals across code, docs, community and reach.

On code quality (the state of repositories, tests, releases and polish), Yoast is ahead of Iterable. On education (docs, guides and learning material for developers), Yoast is ahead of Iterable. On community (issue response, PR reviews and discussion health), Yoast is slightly ahead of Iterable. On reach (how visible the ecosystem is beyond its own repos), Yoast is slightly ahead of Iterable. On momentum (release cadence and how fast the ecosystem moves), Iterable is slightly ahead of Yoast.

Iterable carries 269 GitHub stars across 100 public repos, with 16 repositories active in the last 90 days and 10 external contributors on record. Yoast shows 3,439 stars across 78 public repos, 12 active in the last 90 days and 21 external contributors. The star gap on its own does not decide the comparison, but Yoast's footprint is roughly 12.8x larger, which usually shows up in downstream signals like inbound issues and third party integrations.

Iterable is the stronger read for anyone weighting momentum. Yoast looks better where code quality is the deciding factor. The table below breaks the scores down pillar by pillar; the linked profiles cover the underlying repos, docs and community signals in full.