Klaviyo vs mParticle by Rokt

Klaviyo and mParticle by Rokt both appear on the Smoower Developer Ecosystem Index.

Klaviyo (rank #237) holds a narrow lead over mParticle by Rokt (rank #338) on the overall Smoower ecosystem score (48 vs 43). The gap of 5 points reflects composite signals across code, docs, community and reach.

On code quality (the state of repositories, tests, releases and polish), mParticle by Rokt is slightly ahead of Klaviyo. On education (docs, guides and learning material for developers), mParticle by Rokt is slightly ahead of Klaviyo. On community (issue response, PR reviews and discussion health), Klaviyo is ahead of mParticle by Rokt. On reach (how visible the ecosystem is beyond its own repos), Klaviyo is ahead of mParticle by Rokt. On momentum (release cadence and how fast the ecosystem moves), Klaviyo is slightly ahead of mParticle by Rokt.

Klaviyo carries 573 GitHub stars across 117 public repos, with 23 repositories active in the last 90 days and 17 external contributors on record. mParticle by Rokt shows 317 stars across 85 public repos, 14 active in the last 90 days and 21 external contributors.

Klaviyo is the stronger read for anyone weighting reach. mParticle by Rokt looks better where education is the deciding factor. The table below breaks the scores down pillar by pillar; the linked profiles cover the underlying repos, docs and community signals in full.